Tag Archives: peace

brand you

The Best Advice So Far - brand you

This past Wednesday, I was invited to be a guest lecturer at Benjamin Franklin Institute of Technology in Boston, where I taught a group of opticians-in-the-making about branding and marketing.

I love teaching. And by all indications, I’m good at it. But as a rule, I’m more interested in people than I am in imparting information. As such, I found myself naturally sliding into the role of mentor throughout the two-and-a-half-hour class. Whether these students ever wound up becoming opticians or not, I wanted them to go away from our short time together thinking differently about life, themselves and how they interact with others.

It’s actually not all that big a stretch to get personal when talking about branding and marketing. After all, in essence, every single one of us is an individual brand.

That is, whether we like it or not — or are even aware of it — we are constantly engaging in the same core functions as any business where marketing is concerned. We face similar challenges. And we are therefore subject to many of the same “rules” concerning success or failure.

Maybe you rail against commercialism. Maybe it gets your blood up that I’d be using capitalistic terms as a comparison in interpersonal matters. And that’s all well and good. But I’m afraid it won’t exempt you from experiencing gains and losses all the same, based on the foundational principles that follow.

Or perhaps you’d claim that you really don’t give a flying leap what anyone else thinks about you. And that may be true. Nevertheless, just as any company operating with such a mindset would suffer negative consequences, so will an individual who doesn’t qualify that statement and adjust accordingly.

Allow me to share a few terms from my Wednesday class, as well as some thoughts on how they might apply to brand you

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poison

The Best Advice So Far - poison

A few weeks back, I nearly died.

I don’t mean this in any figurative sense. I. Nearly. Died.

I didn’t write about it close to the event, because it felt a bit glib to do so at the time. But now that we’re a few weeks out, I’m more of the mindset that “all’s well that ends well.” What’s more, I experienced something I don’t believe would have been possible had it not been for my visit to death’s door and back.

If you’re a regular here, you know that I experienced some prolonged and progressively worsening health issues over the course of a year and a half, from spring of 2015 until late 2016 — a situation that mystified specialists until I realized around Christmas time that I’d been severely overdosing on zinc of all things. That day, I cut zinc entirely. I even replaced my daily multi-vitamin with one that contained no zinc or other minerals. Within two weeks, all symptoms that had been plaguing me for so long subsided.

As fate would have it, my doctor decided to take a blood test before re-upping my regular thyroid meds — a dose that hasn’t changed in eighteen years. My research on the zinc situation had revealed that, along with everything else, too much zinc interferes with the uptake of thyroid meds. I had a feeling the test would come back wrong. It did. I suggested that we simply wait a few weeks for the excess zinc to be out of my system and then do another blood test. The doctor, however, decided that I was “way overdosed” on the thyroid medication — that after eighteen years, my thyroid must’ve started working again somehow, putting out some amount of its own hormone.

*sigh *

He cut the dose by 20%.

And within just a few days, I was so tired, lethargic and unable to focus that basic daily living became a struggle.

I began drinking bottles of 5-Hour Energy regularly, and even started into Red Bull for the first time in my life … just to stay conscious. And of course, that created its own set of problems.

While picking up my next refill of the lowered dose of thyroid meds at the pharmacy, I happened down an aisle that offered supplements claiming to boost metabolism and provide “natural energy.”

Anything had to be better than continually feeling that I was just waking up from anesthesia, or having the all-over body buzz and subsequent crash cycle caused by all the energy drinks.

I’d be willing to bet that you see where all of this is going …

I grabbed the black-and-gold box from the shelf and had the pharmacist ring it in with my regular prescription. Nary a word did she say by way of warning about the product as she punched it into her computer and I swiped my card. Nope. She sent me off with a smile and a “Have a good day.” And that was that.

Once home, I opened the box, read the directions and shook out the first of the magical pills that would surely finally solve my energy problems: two large, oval pills.

Black …

 


golden ticket

The Best Advice So Far - golden ticket

I’ve got a golden ticket
I’ve got a golden chance to make my way
And with a golden ticket, it’s a golden day …

OK, so the ticket wasn’t golden. It was orange.

And it wasn’t a free ride to the Chocolate Factory. It was a $40 ride to the poorhouse.

I drove up to Boston recently, to take part in a celebration dinner for a graduating class of opticians I’d taught as a guest lecturer back in the fall.

Driving in the city doesn’t bother me in the least. It’s the parking that gets me. I’d only ever been to the location with my best friend, Dib, who drove each time. And even with her knowledge of the area, parking had never been easy. So I’d set out two hours before the event, to give myself more than adequate time to find street parking or a nearby garage.

To my surprise, I found an open spot by a meter, not even a block from the school.

The digital message on the meter informed me that operational hours were 6:00AM to 6:00PM. It was 6:05. Kismet!

Still, ever the conscientious sort, I inquired of a passerby who said he lived in the area. “This meter says it’s only operational until 6:00. Is there any reason you can think of that I shouldn’t park here?” The man assured me that I was good to go.

However, when I returned to the car after the event, there it was: the bright orange ticket, placed under a wiper.

I was aware of my pulse rising, feeling it in my throat, just under my Adam’s apple. I unfolded the citation: Resident Parking Only. $40.

Resident Parking Only? With furrowed brow, I looked both ways along the sidewalk. Nothing to the rear. Ahead, perhaps 30 feet or so, was the metallic back of some kind of sign. I walked to it and read the other side: Metered parking 6:00AM – 6:00PM. Resident Parking Only 6:00PM – 6:00AM.

I’d done my due diligence. I’d even asked a resident. How could I have guessed that a back-to sign way up the sidewalk applied to a metered area … or that the metered parking became resident parking after a certain hour?

Here, I faced a choice …


100% approval rating

The Best Advice So Far - 100% approval rating

I’ve been around the world. From Beijing to Bohol to my own backyard, I’ve had personal dealings with thousands upon thousands of people from all walks of life.

What’s more, I don’t just write about the power of choice. I practice it. I put it to the test with people. I’ve experimented with what works and what doesn’t where it comes to human relationships. I’ve honed my interpersonal skills. I’m known for being accepting, patient and kind. And I genuinely like people, so I’ve got that going for me as well.

Based on my travels and extensive interactions with people the world over, I’ve collected and analyzed vast amounts of data. And I now wish to share with you today — for the very first time — my complete list of surefire tips and tricks that will allow anyone to achieve …


double take

The Best Advice So Far - double take

Yesterday, already behind schedule for the morning, I emerged from the house to find my car completely covered … with caterpillar poop. My parking space is beneath a large maple tree inhabited, it would seem, by thousands of inchworms. And the tiny black pellets don’t just brush off. Oh no — they stick like tar.

Add to this the fact that it’s been overcast or raining for more than a week now. And last night’s downpour only made matters worse, turning the worm poop into a tenacious sludge that now also filled the rubber ravines around all of the door seals.

For weeks before this, the car was buried daily beneath a clogging downpour of yellow buds from the same maple.

I got in and maneuvered the muck-mobile closer to the hose then, using the highest pressure the nozzle afforded, I did my best to power wash the goop away.

Tick-tock. Tick-tock. This was all making me even later.

As I worked my way around the car, I noticed …


sea glass

The Best Advice So Far: Sea Glass - light blue sea glass on sand against sunset

Winter is not quite over. But after a couple spectacular blizzards in mid January and February, New England has been enjoying some record-breaking warmth. Last Friday, the temperature reached 75° — beating the historical average for that day by a whopping 35°.

I donned shorts and a tank top, slipping into the sandals I’d dug out from the back of the closet. And for one glorious day, it was summer.

I love summer.

In fact, I chose one of the iconic symbols of summer time as the primary image for the cover of my first book, The Best Advice So Far. And it wasn’t just because I like the taste of lemonade. It’s more than that for me. It’s a symbol of hope, of childlike adventure, of making time for the important little things we so often tend to whiz by in life.

Button to Read Chapter 39 from The Best Advice So Far - Free

In my last post, I shared a sample chapter from the audiobook recording of The Best Advice So Far, for which editing is currently underway. Well, since my health, energy and focus have returned, I’ve also got my sights set on the next book.

Before I’d gotten very far into writing The Best Advice So Far, I knew that lemonade would be the theme. And here again, as I plan the next book, I’m already all but settled on the imagery for its cover: sea glass.

At the center of my mentoring, facilitation and everything I write is this statement: “You always have a choice.” And like lemonade, sea glass is about …

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the grumbles: part 2

The Best Advice So Far: the grumbles part 1 - many purple sad-face balls

Today’s post is a continuation of last week’s discussion on complaining.

If you’re coming in late to the game, I highly recommend reading the previous post first, since it lays some groundwork about what constitutes complaining and what does not. However, I’ll sum up the gist of it.

My friend Chad shared something with me that had resonated with him recently:

“Complaining is a waste of time
unless you’re telling someone
who can do something about it.”
 

And that got me thinking. It occurred to me that not only does this statement warrant some self-reflection, it also allows us to redefine terms this way:

Complaining: sharing negative information, thoughts or emotions with someone who cannot do anything about the situation

I’m a firm believer that virtually everything we do in life is done because of some perceived gain. In other words, there are reasons behind most of what we do. This says nothing of the existence of ideas like altruism, which would simply be doing something based on a perceived gain for another person. My point is that we tend to believe “If I do this, then that should happen — or at least there’s a high enough likelihood to make it worth my while.”

Quid pro quo.

The problem with perceived gains, however … is that “perceived” part. You see, perception offers no guarantee of aligning itself with reality. Yet, since most of our perceived gain system becomes automatic, even subconscious, we lose track of asking ourselves, “Is what I’m doing here actually working?”

The Best Advice So Far: Complaining is a waste of time unless you're telling someone who can do something about it.

With these ideas as a springboard, let’s take a closer look at why we complain. Then, for those who are suspecting that complaining isn’t getting us where we had hoped it might — and in keeping with the theme of The Best Advice So Far, that “You always have a choice” — I’ll offer some thoughts about breaking free of the “grumbles” and trading them for greater overall peace and happiness.

Before you even continue reading, however, I want to pose a challenge …

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